March 7, 2018

Protecting Your Online Reputation- A Sneak Peek

Having a prominent online presence can be both a blessing and a curse for your clinic or aesthetics business. Many potential clients will be using the internet as their go-to…

February 22, 2018

Boosting your profile with Seasonal Marketing

Coming up with fresh ideas for your marketing campaigns can be tricky. After all, there is a lot to think about, from trying to keep it relevant to your business,…

February 21, 2018

Creating your USP- a Sneak Peak

As you may have spotted from my social media channels, I am very excited to be leading a workshop at Consulting Rooms Smart Ideas Seminar! In aesthetics, finding your USP…

January 15, 2018

How Do I Know If My PR And Marketing Are Working?

For businesses of all sizes, particularly in the aesthetics industry, PR can be regarded as an optional expenditure rather than an integral necessity of your business model. This is often…

January 10, 2018

How Much Does PR Cost?

A popular question we often get asked here at Kendrick PR is about the cost of PR, and sadly, there is no simple answer! An effective PR strategy can cost…

January 4, 2018

How Can PR Attract & Retain Customers?

PR is a tool that can showcase your reputation, helping you stand out from the competition and cement your status as an industry leader. This, in turn, translates into sales…

December 6, 2017

Standing Out in a Crowded Market

The aesthetics industry is booming. Interest in non-surgical procedures has skyrocketed in recent years, and as a result the market is more crowded than ever - with clinics popping up…

November 16, 2017

What is Public Relations?

PR is vital to the success of most businesses, particularly within the aesthetics industry, but, surprisingly many people do not know what it is or how it can be used…

November 2, 2017

How to Effectively Manage Negative Online Comments – Protecting Your Online Reputation

Negative online comments and reviews can present tough challenges for your aesthetic clinic. Knowing how and when to manage negative online comments and to respond is critical, as you may…

October 24, 2017

Schuco International Appoints Kendrick PR

Schuco International has appointed aesthetic specialist consultancy Kendrick PR to manage the communications for its aesthetic product portfolio - including the Princess dermal filler range, the PLASMA non-invasive sublimation device…