September 30, 2018
Kendrick PR Acquires EBWPR to Create Industry-Leading Medical Aesthetic & Beauty Offering
1st October 2018: Kendrick PR, an award-winning aesthetics PR and communications consultancy has acquired the award-winning PR agency, EBWPR and combined the two business offerings to create a unique, full-service PR and marketing consultancy service focused on the medical aesthetic, wellbeing and beauty industries.
Now supported by a highly specialised team of eight staff, Kendrick PR also leverages the EBWPR network and strategic support in Los Angeles and New York, adding further scope and capability for clients looking to expand their brands in the USA.
Julia Kendrick, a seasoned PR director of over 14 years’ experience and former Allergan PR manager, will continue to lead the agency, supported on an ongoing consultancy basis by Emma Bracey-Wright, founder of EBWPR, who has over 16 years of PR industry expertise.
Kendrick said: “This strategic acquisition brings together two exceptional PR companies under the Kendrick PR umbrella, to create a unified, exciting and highly influential offering covering B2B and B2C capabilities for medical aesthetics, wellness, high-end beauty and skincare. Our main focus will continue to be strategic consultancy, brand launches and development, industry profiling alongside specialist consumer PR, social media and content marketing, celebrity and influencer work.”
The company portfolio includes a range of leading aesthetic and beauty brands, clinics and leading medical experts – now to include clients from the EBWPR business: ALLEL, Clinisept+, Exuviance and NeoStrata with AestheticSource, DEFINE London, D.Thomas Clinic and Debbie Thomas, Eudelo and Dr Stefanie Williams, Fillerina with Metro Health & Beauty Ltd, MZ Skin and Dr Maryam Zamani, Omniya, Oxygenetix, Quantum Botanika and RADARA.
“I am thrilled that Kendrick PR is acquiring the EBWPR business at a time when it is thriving and ready for expansion. After five exceptional and unforgettable years, I am delighted that Julia Kendrick will be leading the success of both agencies, with her own unique vision, to take this new business portfolio where it needs to go”, says Emma Bracey-Wright. “I look forward to continuing to be part of this journey in a consultancy role.”
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