PR Archives - Kendrick PR
September 2, 2024

8 Tips to navigate a PR crisis

julia kendrick at a desk
Author: Julia Kendrick Whether it’s a PR crisis, a PR nightmare or a PR catastrophe – the bottom line is that you don’t want you, or your brand to find…
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August 2, 2024

A Beginner’s Guide to Aesthetic Clinic Marketing & PR

THE KENDRICK PR TEAM
Author: Julia Kendrick A great aesthetic clinic marketing and PR strategy has the power to differentiate against competitors whilst attracting and retaining clients to ensure long-term success. It’s an essential…
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July 8, 2024

Media Interview Pitfalls: 12 Classic Mistakes to Avoid

photo of hand writing a list
Author: Julia Kendrick If you are, or aspiring to be, a spokesperson or ‘Key Opinion Leader’ in the aesthetics, beauty and wellness industries - then the chances are high that…
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June 10, 2024

10 Ways to Build Customer Loyalty

Julia Kendrick presenting to her team
Author: Julia Kendrick First impressions are said to last, but when it comes to your business it’s often second impressions which truly count, particularly in the aesthetics, beauty and wellness…
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May 7, 2024

Beauty PR Essentials: The Value of Target Audience Personas

Julia Kendrick writing at her laptop
Author: Julia Kendrick Customers and their needs and motivations lie at centre of every business in the aesthetics, beauty and wellbeing industries. A solid understanding of your target customers, alongside…
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March 6, 2024

How to build a strong beauty brand in 7 steps

KPR - Brand building
Author: Julia Kendrick In the aesthetics, beauty and wellbeing industries, it’s only strong brands which survive and thrive as competition between clinics, products and brands is fierce. At Kendrick PR,…
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February 5, 2024

Beauty PR Essentials: 10 steps to write an award-winning entry

Award-winning kendrick pr team
Author: Julia Kendrick As a brand or clinic owner in the aesthetics, beauty and wellness industry you are probably often looking for new ways to help your brand standout and…
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October 2, 2023

Speaking at the Cutera University Clinical Forum (CUCF) 2023

julia kendrick and friends at cucf 2023
Author: Julia Kendrick Continuous learning and research is essential for everybody involved in the aesthetics industry, whether you’re a practitioner, KOL, or a communications expert like myself. Throughout the year…
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September 4, 2023

9 Great Benefits of Media Relationships

media coverage by kendrick pr
Author: Julia Kendrick The consumer and trade media in the aesthetics, beauty, and wellness industries are very influential and have a powerful role to play in the success of brands,…
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July 3, 2023

Beauty PR Essentials: How Social Media and PR Work Together

social media calendar
Author: Julia Kendrick Today, most brands in the aesthetics, beauty, and wellness industries have a presence on social media, because that is where their target audiences are spending their time.…
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