Aesthetic Clinic

With multiple aesthetic clinics now on virtually every high street, the challenge of standing out from the crowd has never been tougher.

At Kendrick PR we can help you build, establish and maintain an effective, leading clinic reputation - increasing your patient loyalty and retention, while driving new sales and growth. Our expert approach takes the stress out of adding PR to all the other demands on your time with targeted tactics and careful monitoring of ROI.

SERVICES PROVIDED

  • New clinic launch (strategy, positioning, USP/message development, materials development and media liaison)

  • Defining USPs and key communications messages

  • PR and marketing material development

  • Award entry development

  • New product launch in-clinic

  • PR campaign planning

  • Releases, backgrounders, features, advertorials

  • Spokesperson development (media and presentation coaching)

Results

  • Completion of strategic research and development of fully revamped strategic messaging, USPs and brand positioning

  • Development of full new website content

  • Planning and delivery of trade media re-launch campaign, including partnership with Truly Content for social media and email marketing

I worked with Julia at Allergan, and was always very impressed with her professionalism and ability to deliver high quality work, regardless of the issue at hand. Julia has a great ability to provide clarity and “cut through” marketing noise to find the real messages and craft a plan to communicate these. As well as being a great asset to her clients, Julia is fun to work with and brings a great deal of humour to the team. We love her!

Richard Crawford-Small,Founder, iConsult Technology

Results

  • Successful industry launches of x7 new products, including development of all trade media materials

  • Creation of regular trade media advertorials to profile scientific credentials and support new product launches

  • Key products profiled as finalists in x6 industry award categories

  • Highly successful profiling of scientific presentations, product demonstrations and KOL leadership at all core industry congresses

It is an absolute privilege to work with such a consummately talented professional as Julia. Her ability to deliver high quality, well written content in a timely manner is of huge value to our team.

Antonia Parsons, Product Manager, SkinCeuticals

Results

  • Successful launch event attended by 30+ industry leaders and potential accounts

  • High-impact KOL presentation at FACE resulting in several immediate product orders

  • Local clinic launches supported with PR and marketing materials

  • Thermi listed as finalist in x2 categories at the My Face My Body awards

  • Quality coverage secured across x5 key trade titles and selected consumer press (Daily Express, Bel Age, Totally Aesthetic)

We thoroughly enjoy working with Julia, her outstanding professionalism and undoubtable expertise are always of great value to us. I would not hesitate in advising other companies to work with Kendrick PR

Andy Hay MD, Triangle Surgical

FAQ

Not directly, no – this is provided by my one of my trusted supplier partners, Truly Content Ltd. My specialty lies in the strategic positioning of your clinic, working on your messaging and developing targeted marketing campaigns. For more standard content marketing and social media management, there are a variety of bespoke packages available through Truly Content which can fully support your needs. What’s more, Kendrick PR works seamlessly with Truly Content together to ensure a truly integrated approach to your needs and complete consistency.
I have worked with clinics of all different sizes – from leading Harley street brands to smaller, rural practices. In this competitive industry, PR and marketing are essential for your business success and survival – they are not luxury commodities. Every single aesthetic business will benefit from a strategic PR approach and by working carefully in line with your objectives and budget, we can deliver valuable results for your clinic.
Again, this is provided by my one of my trusted supplier partners, Blow Media.

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Latest From Kendrick PR

@JRKendrick
As a PR specialist in aesthetics, we are able to attend many trade events. Catch Julia presenting at #amnorth2017 o… https://t.co/ohyuY472I6 0 2
@JRKendrick
RT @aestheticsgroup: The closing date for awards voting is approaching - make sure to get your votes in by Oct 31!
https://t.co/HarZ3UR0RK…
2 0
@JRKendrick
Kendrick PR offers flexible, specialised PR and Marketing, whether through the use of our ELITE Reputation Programm… https://t.co/yWEkzIHUeP 0 2
Kendrick PR
Timeline Photos
As an industry leader in PR and Marketing in aesthetics, Julia is a regular contributer to Aesthetics Magazine. Did you catch her in this month's issue, debating the use of the term "anti-aging"? http://ow.ly/a8kd30fP77a #KendrickPR #PR #publicrelations #business #aesthetic #marketing ...
@JRKendrick
RT @aestheticsgroup: Well done to @JRKendrick who is a FINALIST for The e-MASTR Award for Best Clinic Support Partner!
VOTE NOW!
https://t.…
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@JRKendrick
Our PR ELITE Reputation Programme is a one-of-a-kind tool for aesthetic practitioners looking for a straightforward… https://t.co/izhd4CTmQF 0 1
@JRKendrick
RT @aestheticsgroup: Have YOU cast your vote for The @e_mastr Award for Best Clinic Support Partner?
Time is running out, VOTE NOW!
https:/…
1 0
Kendrick PR
Timeline Photos
Great as always to catch up with these ladies at #ccrexpo @sthetics_clinic @jeanjohnston_ @cobaltpanacea #aesthetics #experts #womeninbusiness
Kendrick PR
Aesthetic Business Transformations
Thank you very much to Aesthetic Business Transformations for capturing my presentation at #CCRExpo2017. I thoroughly enjoyed speaking about PR and Marketing for clinics today and hope everyone who attended did also!
LIVE NOW at CCR Expo: Julia Kendrick on ...
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I couldn't be more excited to be at the #CCRexpo2017 conference today! I'm about to be speaking on PR and Marketing strategy for clinic success- a must for any clinic just starting out! #KendrickPR #PR #publicrelations #business #aesthetic #marketing #reputation ...

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